Featured Editorial

Winter Bites on the Forgotten Coast

Don’t let the strict Florida harvest regulations fool you; if you’re looking for great tasting fish to eat, you’re in luck! Jan 16th, 2026

Casting for Kingfish on the Fly

Kingfish season has come again to southwest Florida waters. For fly fishers and conventional anglers alike, these super speedsters offer exciting action.Jan 15th, 2026

Bassing Through The Ice

Ice fishing for largemouth bass may sound unusual, but when winter locks lakes in ice, the action is just getting started. Bass often hold in the same areas they used in fall, along weed edges, drop-offs, and river channels, waiting for an easy meal. With a few drilled holes, simple gear, and a lively minnow or jigging spoon, anglers can experience hard, aggressive strikes even when the temperatures are well below freezing.Jan 14th, 2026

Fish School: American Paddlefish

The American Paddlefish: A Living Fossil Jan 13th, 2026

Surviving Cold Water Shock

Cold water shock is the real killer in winter boating accidents, not hypothermia. The initial gasp reflex can overwhelm you in seconds, leading to rapid drowning if you’re unprepared. Learn how to control your breathing, use the HELP position, and apply survival techniques like the carpet formation to conserve heat, save energy, and dramatically increase your chances of survival in cold water emergencies.Jan 12th, 2026

Shoreline at Surf Expo 1/8/26

Check out some photos from the show floor Thursday 1/8/26!Jan 10th, 2026

SHITI Coolers at Surf Expo 1/8/26

SHITI Coolers at Surf Expo 1/8/26.Jan 9th, 2026

Frogg Toggs at Surf Expo 1/8/26

Frogg Toggs at Surf Expo 1/8/26Jan 9th, 2026

XTRATUF at Surf Expo 1/8/26

XTRATUF at Surf Expo 1/8/26Jan 9th, 2026

Introducing Suzuki Edge eCOAT

New Anodizing Treatment Provides Superior Corrosion and Heat Protection for Key Engine Components While Cutting CO2 Emissions by HalfJan 9th, 2026

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Aqua Marina at Surf Expo 1/8/26

Aqua Marina at Surf Expo 1/8/26.Jan 9th, 2026

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Kanga Coolers at Surf Expo 1/8/26

Kanga Coolers at Surf Expo 1/8/26.Jan 9th, 2026