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National

Winter Bites on the Forgotten Coast

Don’t let the strict Florida harvest regulations fool you; if you’re looking for great tasting fish to eat, you’re in luck! Jan 16th, 20260
Fly Fishing, Saltwater Offshore Fishing

Casting for Kingfish on the Fly

Kingfish season has come again to southwest Florida waters. For fly fishers and conventional anglers alike, these super speedsters offer exciting action.Jan 15th, 20260
National

Bassing Through The Ice

Ice fishing for largemouth bass may sound unusual, but when winter locks lakes in ice, the action is just getting started. Bass often hold in the same areas they used in fall, along weed edges, drop-offs, and river channels, waiting for an easy meal. With a few drilled holes, simple gear, and a lively minnow or jigging spoon, anglers can experience hard, aggressive strikes even when the temperatures are well below freezing.Jan 14th, 20260
National

Fish School: American Paddlefish

The American Paddlefish: A Living Fossil Jan 13th, 20260
Diving & Spearfishing, National

Surviving Cold Water Shock

Cold water shock is the real killer in winter boating accidents, not hypothermia. The initial gasp reflex can overwhelm you in seconds, leading to rapid drowning if you’re unprepared. Learn how to control your breathing, use the HELP position, and apply survival techniques like the carpet formation to conserve heat, save energy, and dramatically increase your chances of survival in cold water emergencies.Jan 12th, 20260
National

Shoreline at Surf Expo 1/8/26

Check out some photos from the show floor Thursday 1/8/26!Jan 10th, 20260
National

SHITI Coolers at Surf Expo 1/8/26

SHITI Coolers at Surf Expo 1/8/26.Jan 9th, 20260
National

Frogg Toggs at Surf Expo 1/8/26

Frogg Toggs at Surf Expo 1/8/26Jan 9th, 20260
National

XTRATUF at Surf Expo 1/8/26

XTRATUF at Surf Expo 1/8/26Jan 9th, 20260
National

Introducing Suzuki Edge eCOAT

New Anodizing Treatment Provides Superior Corrosion and Heat Protection for Key Engine Components While Cutting CO2 Emissions by HalfJan 9th, 20260
National

Kala Brand Music Co at Surf Expo 1/8/26

Kala Brand Music Co at Surf Expo 1/8/26.Jan 9th, 20260
National

Aqua Marina at Surf Expo 1/8/26

Aqua Marina at Surf Expo 1/8/26.Jan 9th, 20260
National

Kanga Coolers at Surf Expo 1/8/26

Kanga Coolers at Surf Expo 1/8/26.Jan 9th, 20260
National

Huk at Surf Expo 1/8/26

Huk at Surf Expo 1/8/26.Jan 9th, 20260
National

Guy Harvey at Surf Expo 1/8/26

Guy Harvey at Surf Expo 1/8/26 Jan 9th, 20260
National

Trail Tether at Surf Expo 1/8/26

The world's only carabiner pacifier clip that's also a multi-toolJan 9th, 20260
Fishing, National

Bluegills: Go Small Or Go Home

Bigger is better, right? Maybe, but when it comes to spring bluegills I like to go small.Jan 7th, 20260

Featured image above all content (ID:1)

National

Winter Bites on the Forgotten Coast

Don’t let the strict Florida harvest regulations fool you; if you’re looking for great tasting fish to eat, you’re in luck! Jan 16th, 20260
Fly Fishing, Saltwater Offshore Fishing

Casting for Kingfish on the Fly

Kingfish season has come again to southwest Florida waters. For fly fishers and conventional anglers alike, these super speedsters offer exciting action.Jan 15th, 20260
National

Bassing Through The Ice

Ice fishing for largemouth bass may sound unusual, but when winter locks lakes in ice, the action is just getting started. Bass often hold in the same areas they used in fall, along weed edges, drop-offs, and river channels, waiting for an easy meal. With a few drilled holes, simple gear, and a lively minnow or jigging spoon, anglers can experience hard, aggressive strikes even when the temperatures are well below freezing.Jan 14th, 20260
National

Fish School: American Paddlefish

The American Paddlefish: A Living Fossil Jan 13th, 20260
Diving & Spearfishing, National

Surviving Cold Water Shock

Cold water shock is the real killer in winter boating accidents, not hypothermia. The initial gasp reflex can overwhelm you in seconds, leading to rapid drowning if you’re unprepared. Learn how to control your breathing, use the HELP position, and apply survival techniques like the carpet formation to conserve heat, save energy, and dramatically increase your chances of survival in cold water emergencies.Jan 12th, 20260

Featured image above all content (ID:1)

Winter Bites on the Forgotten Coast

Don’t let the strict Florida harvest regulations fool you; if you’re looking for great tasting fish to eat, you’re in luck! Jan 16th, 2026

Featured image on the left, content on the right (ID:16)

Suzuki Marine USA Signs Jacob Wheeler To Pro Fishing Team

MLF Superstar and Perennial Fan Favorite Will Fish With Suzuki Behind Him All the WayOct 3rd, 2025

Follow the Bait for Fall Bass

The days are shorter. The nights are cooler. Cold fronts are sweeping in, and bass are in the transition that brings some of the best fishing of the year.Oct 3rd, 2025

Nine Alternative Deceiver Patterns

Lefty’s Deceiver may be the most effective fly pattern ever. Lefty Kreh developed the fly in the 1950s and since then Deceivers have caught fish all over the world. Lefty describes the Deceiver as a tying method rather than a specific fly pattern. This allows for modifications in color, size and materials. These alterations have made the Deceiver extremely versatile. Here are a few “alternative” Deceivers you should think about tying.Oct 2nd, 2025
National

Winter Bites on the Forgotten Coast

Don’t let the strict Florida harvest regulations fool you; if you’re looking for great tasting fish to eat, you’re in luck! Jan 16th, 2026
Fly Fishing, Saltwater Offshore Fishing

Casting for Kingfish on the Fly

Kingfish season has come again to southwest Florida waters. For fly fishers and conventional anglers alike, these super speedsters offer exciting action.Jan 15th, 2026
National

Bassing Through The Ice

Ice fishing for largemouth bass may sound unusual, but when winter locks lakes in ice, the action is just getting started. Bass often hold in the same areas they used in fall, along weed edges, drop-offs, and river channels, waiting for an easy meal. With a few drilled holes, simple gear, and a lively minnow or jigging spoon, anglers can experience hard, aggressive strikes even when the temperatures are well below freezing.Jan 14th, 2026
National

Winter Bites on the Forgotten Coast

Don’t let the strict Florida harvest regulations fool you; if you’re looking for great tasting fish to eat, you’re in luck! Jan 16th, 2026
Fly Fishing, Saltwater Offshore Fishing

Casting for Kingfish on the Fly

Kingfish season has come again to southwest Florida waters. For fly fishers and conventional anglers alike, these super speedsters offer exciting action.Jan 15th, 2026
National

Bassing Through The Ice

Ice fishing for largemouth bass may sound unusual, but when winter locks lakes in ice, the action is just getting started. Bass often hold in the same areas they used in fall, along weed edges, drop-offs, and river channels, waiting for an easy meal. With a few drilled holes, simple gear, and a lively minnow or jigging spoon, anglers can experience hard, aggressive strikes even when the temperatures are well below freezing.Jan 14th, 2026

Winter Bites on the Forgotten Coast

Don’t let the strict Florida harvest regulations fool you; if you’re looking for great tasting fish to eat, you’re in luck! Jan 16th, 2026

Casting for Kingfish on the Fly

Kingfish season has come again to southwest Florida waters. For fly fishers and conventional anglers alike, these super speedsters offer exciting action.Jan 15th, 2026

Winter Bites on the Forgotten Coast

Don’t let the strict Florida harvest regulations fool you; if you’re looking for great tasting fish to eat, you’re in luck! Jan 16th, 2026

Casting for Kingfish on the Fly

Kingfish season has come again to southwest Florida waters. For fly fishers and conventional anglers alike, these super speedsters offer exciting action.Jan 15th, 2026