As we have spoken with advertisers and readers in both Long Island and Rhode Island it has always been clear that these advertisers need to look to the left for their clients. In other words, folks from NYC, Nassau County and Connecticut tend to look East for their aspirational fishing trips and shows. They want to get to deeper, more open water to chase bigger fish. They are looking for information on where to fish, who to fish with, what new gear to use and then of course the local knowledge from water and tide conditions to hatch of the day.
To that end, we will continue to bring you our mini-regional sets of magazines serving Connecticut, Long Island and Rhode Island. Readers and advertisers are getting more: more news and reports from the waters we share for readers (for free!) and more distribution and prospects for our advertisers (at reasonable rates for every budget! Where else can you get a full page ad going into 20,000 copies (about 50,000 readers because everyone says they share) for a mere $900, plus banners on our website as added value (free) for contract advertisers at 9x or more? What a deal! What are your waiting for?
And if you are a pro, we are asking for your help. We are looking for one captain in each market to expand our coverage of local fishing reports. We have several markets covered, and now fishing reports for South Shore, Montauk, and Block Island. In return, we will help you promote your charter/business as the local expert. This is a one time, win/win offer. Interested, if so, please reach out to me as soon as possible at LisaCoastalAnglerMagazine@gmail.com. We will be choosing the market experts by mid-March for publication in April.
And it’s time for the RISAA show March 9-11! That can only mean the long-awaited launch of Season 2018, the best in new gear, and figuring out how NOT to spend the mortgage money in Providence at the show!
Check it out at: http://www.nesaltwatershow.com/index.shtml
RISAA’s New England Saltwater Fishing Show is truly kid-in-a-candy-shop time. As guys selling everything from plugs to charters to boats will tell you, this is a buying show. As Publishers, we are often sent gear to evaluate. We really appreciate that as we all can be creatures of habit and stick with old favorites unless given the unavoidable chance to try something cool and new. But the RISAA show makes us break out the cash in earnest!
March is also the month we introduce our special advertising incentives for Season 2017.
Six time (April – September) advertisers will receive free banner advertising for the whole season on our website, on Zach’s weekly fishing reports page which starts in the spring. This is the page folks download and take with them, the page avid anglers can’t do without. These banners are usually $100 a pop so it is a great deal! Call us with any questions or for a proposal today! This offer is limited to the first 10 advertisers who sign up so don’t miss it!
See you at the show!
Tight lines,
Mike and Lisa Danforth