Catch with Control

By Coastal Angler Staff

ProjectImageThis edition’s Catch of the Month winner will win a super strong, 110 yard Berkley Trilene Micro Ice line which is the premium mono for quick hookups. Its low stretch design provides anglers the best control of their jig and has amazing strength-per-diameter. Berkley, a company built on the American Dream, began in 1937 in Spirit Lake, Iowa.

Berkley Bedell, a 16-year-old paper boy took his earnings from his route to start a business selling hand-tied flies. He worked out of his bedroom using hair clipped from the family dog and feathers from backyard chickens. Bedell began selling his handmade creations to local tackle shops as well as visiting anglers. As a result Berkley Fly, Co. was founded and took off in a way that young Berkley never could have imagined.

Berkley credits its success to passion. Passion for the sport of fishing and passion towards fellow anglers. With a simple goal of making fishing more enjoyable and to help everyone catch more fish, Berkley offers a wide range of high quality performance products ranging from rods to fishing apparel.

Working along side various conservation partners, Berkley founded the Berkley Conservation Institute (BCI). In cooperation with fishing groups, customers and conservations organizations, the BCI works towards education anglers on conservation efforts of fishable waters. By focusing on climate change, water quality, management of fisheries and recycling Berkley aims to sustain its passion for the future generations.

For more information and to gear up for you next big catch, be sure to like Berkley Fishing on Facebook or head over to their website at berkley-fishing.com.

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